OPPiDEA generates original opinions (aka: thought leadership) using our diverse data sources, rigorous research, and proprietary insights, allowing us to identify tomorrow’s business disrupters and market trends today.
Our thought leadership helps you
Emerge as a thought leader
We consolidate and analyze observations to discover unique market perspectives, then write crisp, executive-ready reports that help position your company as a thought leader.
Evangelize a new concept or prototype
We help further develop new marketplace ideas or concepts to energize your customer engagement.
Identify emerging topics
Our research finds the next, high profile business trend, topic, or disruption—before it explodes in the marketplace—and provides compelling thought leadership and point of view perspectives.
Redefine the status quo
Challenge the status quo and risk-proof boardroom decisions with our relevant and compelling though leadership topics.
Our thought leadership helps you
Emerge as a thought leader
We consolidate and analyze observations to discover unique market perspectives, then write crisp, executive-ready reports that help position your company as a thought leader.
Evangelize a new concept or prototype
We help further develop new marketplace ideas or concepts to energize your customer engagement.
Identify emerging topics
Our research finds the next, high profile business trend, topic, or disruption—before it explodes in the marketplace—and provides compelling thought leadership and point of view perspectives.
Redefine the status quo
Challenge the status quo and risk-proof boardroom decisions with our relevant and compelling though leadership topics.
At OPPiDEA, we believe the more you understand the future of business, technology, policy-making, governance, and society, the better prepared you are to challenge the boardroom status-quo, enhance marketplace position, and build a successful strategy for your organization.
At OPPiDEA, we believe the more you understand the future of business, technology, policy-making, governance, and society, the better prepared you are to challenge the boardroom status-quo, enhance marketplace position, and build a successful strategy for your organization.
Choose the thought leadership that’s right for you
Thought leadership papers
Content-rich and insight-deep papers that provide a topical assessment, relevant use case scenarios, and timely leadership recommendations.
Point of view articles
Crisp, actionable, and visually engaging articles that highlight an emerging theme, potential disruption, or market trend.
Blogs
Original research opinions on high-profile topics.
Yearbooks
Annual summaries of observations and predictions for key sectors and countries.
Podcasts and videocasts
Audio and videos that capture an erudite discussion between our research specialists and industry leaders, subject matter experts, or executives.
Choose the thought leadership that’s right for you
Thought leadership papers
Content-rich and insight-deep papers that provide a topical assessment, relevant use case scenarios, and timely leadership recommendations.
Point of view articles
Crisp, actionable, and visually engaging articles that highlight an emerging theme, potential disruption, or market trend.
Blogs
Original research opinions on high-profile topics.
Yearbooks
Annual summaries of observations and predictions for key sectors and countries.
Podcasts and videocasts
Audio and videos that capture an erudite discussion between our research specialists and industry leaders, subject matter experts, or executives.
Translating thought leadership into client or account level intelligence
We identify, prioritize, and make accessible thought leadership topics that will most readily translate
to customized client and account-level Intelligence.
OPPiDEA thought ware case studies
Environmental, social, and governance (ESG) emerges in the boardroom
From its start as a corporate social responsibility (CSR) line item, ESG is now a top strategic priority in many companies, shaping how companies respond to megatrends such as climate change, resource scarcity, and population growth. For example, companies wanting to reduce their carbon footprint have largely focused on the emissions from plant, property, machinery, and infrastructure. Common initiatives include adopting virtual conference and collaboration tools to replace in-person meetings, as well as replacing physical equipment with virtual cloud-based solutions such as software-as-a-service (SaaS), infrastructure-as-a-service (IaaS), and platform-as-a-service (PasS) solutions.
“OPPiDEA is able to integrate insights with the challenges our clients are facing today. Even as clients transition to technology-led, virtual, and cloud-based solutions, they must still manage a physical infrastructure baseline, including factories, office complexes, shipping containers, and more. Therefore, our research-backed insights not only focus on how companies can accomplish ESG priorities using tangible assets, but also the intangible assets that they may not own, but control and influence.”
“OPPiDEA is able to integrate insights with the challenges our clients are facing today. Even as clients transition to technology-led, virtual, and cloud-based solutions, they must still manage a physical infrastructure baseline, including factories, office complexes, shipping containers, and more. Therefore, our research-backed insights not only focus on how companies can accomplish ESG priorities using tangible assets, but also the intangible assets that they may not own, but control and influence.”
OPPiDEA thought ware case studies
Customer experience paradigms evolve
Digitalization has forever changed the customer experience. With minimal effort, customers can be more informed and have more options to review than ever before. This means companies must constantly improve their level of customer experience and engagement to stay competitive. We find that companies that leverage their customer community in new ways, for example, analyzing and monetizing customer data, can build a competitive customer engagement advantage.
OPPiDEA’s insights help our clients create unique customer experiences and energize touchpoints, rejuvenating the customer journey and fueling growth. We’ll help you build momentum and connections that keep your customer community engaged both during and after the sales cycle.
OPPiDEA’s insights help our clients create unique customer experiences and energize touchpoints, rejuvenating the customer journey and fueling growth. We’ll help you build momentum and connections that keep your customer community engaged both during and after the sales cycle.